Banajig pty ltd presents Effie in 'Love Me Tinder' Finding love in this day and age is not easy. Keeping it is much harder. The urge to swipe left or right or to scratch that 7-year itch (or only 7-months, in Effie’s case) is hard to resist even with the greatest of willpower's.

Effie holds up a mirror to the complexities of finding love as only she can. Who isn’t on Tinder? How can we humans claim to be evolved and yet still have such animal urges? Is it possible to be smokin’ hot and hit upon every day and still stay faithful?