Triple R - Sponsorship & Promotions
Triple R is one of Australia's most distinctive media voices. We are an independent Melbourne radio station with an extremely loyal audience, including over 11,000 individual subscribers.
With a weekly audience of 329,000, a monthly audience of over 529,000 (McNair Ingenuity Research April/May 2008) and 1 million hits per month on the Triple R website, promotions on Triple R reach both a broad and niche audience, offering a cost-effective way to deliver your message to responsive listeners.
Triple R offers a range of promotional opportunities that can be tailored to suit the requirements of individual clients and campaigns including:
- general on-air promotional campaigns;
- subscriber movie screenings;
- Triple R ‘Presents' packages;
- competitions & giveaways;
- program & segment sponsorship;
- festivals & special events;
- outside broadcasts;
- live-to-airs;
- arts & cultural partnerships;
- web profile;
- signage;
- subscriber drive promotions;
- community campaigns;
- campaigns for independent bands and artists;
- special introduction campaign;
- the Trip subscriber magazine.
Many listeners tune in to Triple R because it's a community based non-commercial radio station. As such we've developed a style of promotional sponsorship announcements which are entertaining and informative - without the hard sell.
Staff copywriting and all audio production is included in our spot rates.
Rates
Click here for PDF agency rate card
30 Second On-Air Promotions:
10% gst is added to all rates
Zone 1 - $60
Monday to Friday Breakfast (6-9am) & Drive (4-7pm)
Zone 2 - $45
All other times
Pro rata rates are available for 15, 45, 60 second spots.
Flat Rate Packages
The following packages are available including bonus spots after 10pm weekdays and after 8pm on weekends:
$500 package
(4 x Zone 1 & 6 x Zone 2 plus 1 bonus spot)
$750 package
(6 x Zone 1 & 9 x Zone 2 plus 2 bonus spots)
$1000 package
(8 x Zone 1 & 12 x Zone 2 plus 3 bonus spots)
10% GST is added to all campaigns.
Introduction Package
Triple R introduction campaigns apply to any business, event or service that is using Triple R for the first time. This is a one-off package as an introduction to Triple R promotions. Additional spots are charged at standard rates.
10 Spot: (30 second promotions)
4 x Zone 1 and 6 x Zone 2 timeslots $300
20 Spot: (30 second promotions)
8 x Zone 1 and 12 x Zone 2 timeslots $600
10% GST is added to all campaigns.
All first time accounts must be pre-paid.
Independent Band Rates
Bands or musicians who are not signed to management or a label are eligible for the independent band rate.
Rate: $30 per 30 second promotion (with a minimum of 10 spots per campaign).
10 Spot:
4 x Zone 1 and 6 x Zone 2 timeslots $300
20 Spot:
8 x Zone 1 and 12 x Zone 2 timeslots $600
10% GST is added to all campaigns.
Upfront payment is required for ALL Indie campaigns.
Community Arts Rate
An arts and cultural community rate is available for independent artists, small scale arts organisations and community based arts events operating without funding.
Rate: $30 per 30 second promotion
10 Spot campaign $300
20 Spot campaign $600
10% GST is added to all campaigns.
Business Stuff
Triple R reserves the right to reject sponsors or material incompatible with the station's sound or objectives.
Campaigns are a minimum of 10 spots. Payments terms are 7 days from date of invoice. Agency fees are not included in rates. Audio production is included in all spot rates. 2 working days production time is required. Proof of airplay can be provided. Cancellation = production costs + 10% of contract value. Additional production fees may apply for script changes or when more than 2 productions per campaign are required. It is Triple R policy to produce all on-air promotions and approval is required for any external production.
For more information contact Triple R's Sponsorship & Promotions staff.
