ON-AIR PROMOTION : ON-AIR PROMOTION
SPONSORSHIP & PROMOTIONS
Triple R is one of Australia’s most distinctive media voices. It is an independent Melbourne radio station with an extremely loyal audience of 290,000 listeners per week in the 15+ age group representing 10% of the Melbourne 15+ population (McNair Ingenuity Research, May 2007). The station also has over 11,000 individual subscribers who support diverse and alternative radio.
With a monthly audience of over 430,000 and a million hits per month on the Triple R website, promotions on Triple R can reach both broad and niche audiences. We can work with you to provide a tailor made campaign and many sponsors combine different promotional strategies to engage with Triple R listeners and subscribers in ways that suit their business or event.
Promotion on Triple R offers a unique opportunity to reach an attentive, socially aware and culturally active audience that is receptive to information about arts & cultural events, music, festivals, community issues, business and services
Triple R offers a highly cost effective way of delivering your message to dedicated listeners.
RATES AND PACKAGES
There are a number of effective rates and packages for promotion on Triple R, these include - Introduction Packages, Independent Band Rates, Community Arts Rates and Flat Rate packages. All campaigns can include live read/giveaways for extra profile.
For more information click here to download our current rates and package information
Tailored promotional opportunities
In addition to our on-air promotion campaigns, we have more than one way to get your message across. Triple R offers a range of promotional opportunities that can be tailored to suit the requirements of individual clients and campaigns. These include Triple R “presents” packages, outside broadcasts, subscriber movie & theatre previews, program sponsorship, competitions, sponsor discounters and web profile.
Production and Scripting
Many listeners tune in to Triple R because it is independent, community based and non-commercial radio. With a strong understanding of our audience we’ve developed a style of production which is entertaining and informative – without the hard sell. Access to the skills of our staff copywriters and all audio production of promotions is included in our rates.
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COMMUNITY SERVICE ANNOUNCEMENTS
Community service information is handled in a range of ways to accommodate the large volume of requests. This can include recorded on-air campaigns, information forwarded to programs, live reads and web profile
Community service announcements are only available to not-for-profit organisations and applicable to campaigns in the area of health, environment, social justice, public awareness, community based activities, charities, fund raisers and issues in the public interest
Community service announcements must be deemed appropriate for the Triple R audience
To request a community service announcement email:
CONTACT US
For more information contact Triple R’s Sponsorship & Promotions staff on 03 9388 1027
Suzie Morris-Ashton
Sponsorship & Promotions
General Enquiries, Retail, Small Businesses, Café & Restaurants, Venues, Introduction Packages, Triple R April Amnesty and Radiothon subscriber campaigns..
Nik Tripp
Sponsorship & Promotions
Record Companies, Music Promoters, Triple R Music Presents Campaigns.
Olivia Simon
Sponsorship & Promotions
Arts & Culture, Triple R Film + Theatre Presents Campaigns, Education & Training, Community Service Announcements, Local council/government.
Sean Simmons
Sponsorship & Promotions
Independent Bands.
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